Cleanse body wash crafted for those who seek a truly indulgent bathing experience. It ies a commitment to uncompromising quality and exceptional ingredients.

They unlocked the secrets of crafting a body wash that transcends the ordinary, inviting customers to immerse themselves in a world of unrivaled refinement. Fueled by a deep appreciation for self-care and a desire to transform everyday routines into extraordinary rituals, they founded Cleanse.
They crafted unique fragrance compositions, weaving together delicate notes of blossoming florals, whispers of exotic spices, and hints of ethereal woods.
Elevate your self-care journey and embark on a voyage of indulgence with Cleanse —a testament to the art of refined living.

ABOUT CLEANSE

VISION

To redefine luxury bathing experiences by crafting exquisite body wash products that nourish the body, indulge the senses, and elevate everyday routines into moments of self-care and indulgence.

MISSION

Uncompromising Excellence: We relentlessly pursue excellence in every aspect of our brand, from sourcing the finest ingredients to formulating innovative and effective body wash products that deliver tangible benefits to our customers.

Environmental Stewardship: From responsibly sourcing natural ingredients to using eco-friendly packaging materials, we strive to minimize our environmental footprint and inspire others to do the same.

Inspiring Confidence: We believe in the transformative power of self-confidence. We empower individuals to embrace their unique beauty, celebrate their individuality, and radiate confidence in all aspects of their lives.

OBJECTIVE

To establish Cleanse as the go-to textured body wash brand that delivers a luxurious and invigorating shower experience, while catering to the needs of health-conscious and environmentally-aware consumers.

Clearly differentiate [Brand Name] from other standard body wash brands by emphasizing the textured formula, which provides a distinct and revitalizing cleansing experience.

COLOUR PALETTE

Pastel colors are inherently soft and soothing to the eye, mirroring the brand's promise of a non-harsh, smooth, and textured body wash experience. This palette evokes a feeling of relaxation and suggests that using Cleanse will be a gentle and luxurious treat for the skin, aligning perfectly with the brand's essence.

LOGO
USABILITY

This explain how to use logo

on various background

THING'S YOU
DON'T DO

Do not scale the logo

disproportionately

TYPOGRAPHY

BRAND VALUES

VISITING
CARD

PRODUCT
DESCRIPTION

PACKAGING

Each bottle and its accompanying bag feature a unique color that corresponds to the fragrance's natural source, providing a visual and aromatic connection. The packaging of our body wash bottles is a vibrant reflection of our brand's core value of using natural ingredients. This not only enhances the customer's choice experience but also reinforces our commitment to harnessing the beauty of nature in our products.

Revel

Unleash

Pamper

Refresh

Cleanse

BILLBOARD

By featuring all the fragrances, it communicates the brand's commitment to authenticity and the use of natural, pure ingredients. While highlighting the brand's identity as a provider of a wide range of high-quality, nature-inspired body wash options.